It looks like you're asking for an article about "Oppa" in a business context.
Here is an article analyzing how "Oppa" functions in modern business, from K-pop marketing to workplace dynamics. By: Business Culture Desk oppa,biz
In the globalized business landscape, few Korean words have crossed cultural borders as successfully—and as confusingly—as Oppa . It looks like you're asking for an article
While "Oppa" (오빠) is a Korean term traditionally used by a female to address an older male (brother, friend, or romantic interest), its use in the (business) world has evolved into a specific cultural and marketing phenomenon. or romantic interest)