And she put up a small sign: No card for orders under $5. That eliminated fifty tiny transactions a week, saving $15 in swipe fees.
Then Leo explained the secret language of business. She called them . what are cost drivers
She merged delivery routes so the van made 12 stops instead of 18, saving $45 a week in fuel. And she put up a small sign: No card for orders under $5
"Mariana," Leo said, tapping a graph. "You think flour is your biggest problem. But look closer." She called them
Within two months, The Daily Rise's profit margin rose from 8% to 14%. The oven still wheezed. But now, Mariana knew exactly which pedal to push—and which to lift her foot from.
Don't just look at what you spend. Look at what activity makes you spend it . That activity is your cost driver. Manage the driver, and the cost follows.
